Cookie Policy

Effective from 3 July 2026

1. WHAT ARE COOKIES?

Cookies are small text files that a website stores on your device (computer, tablet or smartphone) when you visit. They help the website remember your preferences, analyse user behaviour and improve the overall experience.

We use two types of cookies: strictly necessary cookies that ensure the core functionality of the website, and analytics & marketing cookies that help us understand how visitors use the site and measure the performance of our advertising. Analytics & marketing cookies are only used with your consent.

2. STRICTLY NECESSARY (always active)

These entries are essential for the website to function and cannot be switched off. They are generally only set in response to actions you take, such as changing your privacy settings.

Cookie / key	Provider	Purpose	Duration
`kbr-consent`	KB Rent (localStorage)	Stores your cookie consent choice (analytics & marketing accepted or declined). Required so the banner does not reappear on every visit.	12 months

3. ANALYTICS & MARKETING COOKIES (consent required)

These cookies help us measure website traffic, analyse user behaviour and measure the performance of our advertising campaigns to show more relevant ads. They are only used when you have given your consent.

Cookie / key	Provider	Purpose	Duration
`_ga`	Google Analytics 4	Distinguishes users for counting unique visitors.	2 years
`_ga_*`	Google Analytics 4	Maintains session state. The suffix is the GTM container ID.	2 years
`_gid`	Google Analytics 4	Distinguishes users within a 24-hour window.	24 hours
`_gat`	Google Analytics / GTM	Throttles the request rate to Google Analytics servers.	1 minute
`_clck`	Microsoft Clarity	Stores a unique user ID and settings for Clarity session recordings.	1 year
`_clsk`	Microsoft Clarity	Connects page views into a single session for Clarity reporting.	Session
`CLID`	Microsoft Clarity	Identifies new Clarity users and links data with Bing.	1 year
`ANONCHK`	Microsoft Clarity	Ensures valid API responses during Clarity data collection.	10 minutes
`MR`	Microsoft / Bing	Used for Microsoft Advertising attribution, which Clarity may leverage.	7 days
`MUID`	Microsoft / Bing	Unique user ID across Microsoft's platform, including for Clarity.	1 year
`_fbp`	Meta (Facebook Pixel)	Identifies the browser to measure ad performance and conversions on Meta's advertising platform.	3 months
`_fbc`	Meta (Facebook Pixel)	Stores the ad click identifier (fbclid) used for ad attribution.	3 months
`fr`	Meta / Facebook	Used by Meta for ad delivery and performance measurement.	3 months

4. MANAGING YOUR COOKIES

You can change your cookie consent at any time. Click the button below to reset your choice — the banner will reappear and you can make a new selection.

You can also delete cookies via your browser settings. Please note that blocking certain cookies may affect website functionality.

5. MORE INFORMATION

For information on how we process personal data, please see our Privacy Policy (/privaatsuspoliitika/).

If you have any questions, contact us at: [email protected]